SEM / Paid Marketing
Paid Marketing solutions like PPC or Display Ads are the quickest way to generate leads and drive traffic
Who Are We
At Digitalecom360, we excel in delivering top-tier solutions to diverse industries. Our portfolio showcases expertise in custom software, website designing, app development, and 3rd party e-commerce business solutions.
Our Mission
Discover the Latest Trends to do Search Engine Marketing At Digitalecom360, we’re always on the lookout to provide our clients effective paid marketing solutions that helps in getting relevant traffic as well as improving ranking
What We Do
- PPC Campaign Strategy
- Keyword Research and Selection
- Ad Creation and Copywriting
- Campaign Setup and Management
- Conversion Tracking and Analytics
- Remarketing and Retargeting
Our 6-Steps Process
01.
PPC Campaign Strategy and Planning
Developing a comprehensive PPC strategy tailored to the client’s business objectives, target audience, and budget. We ensure a focused and effective approach to PPC advertising, aligns campaigns with business goals, and maximizes ROI. Market research, competitor analysis, keyword strategy, budget allocation, and goal setting.
02.
Keyword Research and Selection
Identifying and selecting the most relevant and profitable keywords for the PPC campaigns. Increases ad visibility, attracts the right audience, and optimizes ad spend. Using tools like Google Keyword Planner, SEMrush, and Ahrefs to find high-volume, low-competition keywords.
03.
Ad Creation and Copywriting
Crafting compelling and effective ad copy that attracts clicks and drives conversions. Enhances ad performance, improves click-through rates (CTR), and drives targeted traffic to the client’s website. Writing engaging headlines, persuasive ad copy, and effective call-to-actions (CTAs) for search ads, display ads, and social media ads
04.
Campaign Setup and Management
Setting up and managing PPC campaigns across various platforms like Google Ads, Bing Ads, Facebook Ads, and others. Ensures campaigns are correctly configured, continuously monitored, and optimized for performance. Setting up ad groups, bid management, audience targeting, ad scheduling, and A/B testing.
05.
Conversion Tracking and Analytics
Implementing tracking tools and analyzing campaign data to measure performance and optimize campaigns. Provides insights into campaign effectiveness, identifies areas for improvement, and helps in making data-driven decisions. Setting up Google Analytics, conversion tracking pixels, UTM parameters, and using reporting tools to analyze metrics like CTR, cost-per-click (CPC), conversion rate, and ROI.
06.
Remarketing and Retargeting
Creating and managing remarketing campaigns to re-engage previous visitors and drive them back to the client’s website. It benefits in conversion rates, reduces cart abandonment, and maximizes the value of existing traffic. remarketing lists, creating personalized ads, targeting specific audience segments, and running dynamic retargeting ads on platforms like Google Ads, Facebook Ads
Some Numbers
Our Beliefs